Max Gladwell™ provides strategic and tactical marketing services to companies and other organizations seeking to utilize the social web to connect with customers and other stakeholders. We specialize in working with companies that need to develop and communicate messages of sustainability, social responsibility, and social value.
Our services include writing detailed marketing strategies; building brand identity and awareness; training staff on social media and sustainability best practices; launching and promoting branded online communities, and developing social campaigns around specific causes.
Max Gladwell is one of the leading independent blogs in the social media and green space. Our editorial mission is to provide thought leadership in the areas of marketing, web strategy, sustainability, and entrepreneurship. Max Gladwell is written specifically for the leaders and influencers in these markets.
Recognition & Accolades
Max Gladwell has also earned formal recognition from its peers.
TreeHugger’s “Best of Green 2010” Reader’s Choice Awards
Nominated: Best Blog Covering Environmental Culture
Nominated: Best Twitter Feed on Sci-Tech
EcoSalon: Leading Eco Bloggers We Love
Rob Reed is the voice behind Max Gladwell, an independent blog about social media strategy, sustainability and social entrepreneurship. Last year, Rob organized the first distributed, simultaneous blog post entitled “10 Ways to Change the World Through Social Media.” It was published on more than 85 blogs including Mashable, The Huffington Post, and more. Both the story headline and #10Ways hashtag became trending topics on Twitter, driving additional traffic to each of the participating blogs. Rob also started the #EcoMonday Twitter meme. An essential read and Twitter follow for any greenie.
What do you get when you cross green with social media? Max Gladwell. The creator of #EcoMonday, this blog covers people, trends and innovations in social media as well as green living. But it’s their thought-provoking, often off-topic but somewhat related posts that keep us coming back each day to continue the discussion.
Max Gladwell was voted TreeHugger’s 2009 “Best Green Social Media Site.” TreeHugger is the top-ranked site in green media and a subsidiary of Discovery Communications.
Max Gladwell is ranked among Cision‘s “Top 100 Social Media and Internet Marketing Bloggers.” Cision is the leading global provider of media relations software services and solutions for public relations professionals.
In an updated 2010 list of Cision’s “Top 100 Social Media and Internet Marketing Bloggers,” Max Gladwell moved from #73 to #32 in the rankings.
Max Gladwell is featured among “25 of the Greatest Green Blogs” by WebEcoist.
Current and Former Clients
Zumbox: The first all-digital postal mail system.
Advanta Bank Corp: The largest issuer of credit cards to small businesses.
IdeaBlob: An online contest and community for business ideas and entrepreneurs.
Kiva B4B: A credit card product and online community that supports Kiva.org, the nonprofit leader in micro-lending.
SocialVibe: A social networking website that uses sponsors to raise money for charities through the actions and activities of its 500,000 members.
EcoPerks: A green rewards program.
Blogging and Consulting Policies
Max Gladwell clients often provide relevant subject matter for this blog, and we provide full disclosure when featuring any client with whom we are currently engaged or where we have a vested interest. We also make available to our clients exclusive sponsorship opportunities.
To inquire about consulting services and sponsorship: info [at] maxgladwell.com