Max Gladwell

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Entries Tagged as 'Media'

CauseWired: Plugging In, Getting Involved, Changing the World

October 7th, 2008 by Max Gladwell · 4 Comments

CauseWired is a book about what we do. It is the nexus of social media and social good. It is a new term for the Max Gladwell nomenclature.
One way to express the measure of a book for us can be the ratio of total pages to those we’ve flagged with the venerable dog ear. These [...]

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Tags: Media · Social Action · Social Media

BlogWorld 2008: The Line Between Blogging and Journalism

September 20th, 2008 by Max Gladwell · 4 Comments

We seek to settle the issue of what constitutes blogging versus journalism once and for all. Futile? Probably.

Through our live blogging and schmoozing at the BlogWorld Expo in Las Vegas, this topic has come up a few times on panels and in conversations. We’ve already written about the blogger-journalist divide, which focused on writing style, [...]

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Tags: Blogs · Media

Code Green: Hot, Flat and Crowded

September 11th, 2008 by Max Gladwell · 3 Comments

After reading the first chapter of Thomas Friedman’s new book, we’re eager to read the rest.
Thomas Friedman’s new book, Hot, Flat, and Crowded: Why We Need a Green Revolution–and How It Can Renew America, was recently released. He’s been promoting it through so many speaking engagements for months, and he’s still on the circuit. Having [...]

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Tags: Alternative Energy · Global Warming · Media

The Truthiness About Fake News: Stewart and Colbert Tell It Like It Is

September 4th, 2008 by Max Gladwell · 4 Comments

The Daily Show and The Colbert Report deliver superb, award-winning commentary and satire. But don’t call it news.
It’s no secret that we’re big supporters of The Daily Show with Jon Stewart and The Colbert Report with Stephen Colbert. In fact, WebEcoist recently featured Max Gladwell among its 25 Best Green Blogs, noting that “you’re as [...]

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Tags: Media · Politics

Water, Water Everywhere. And Nine More Water Scarcity Clichés

August 24th, 2008 by Max Gladwell · 2 Comments

As mainstream media prepares to adopt water scarcity as its latest cause, we prepare you for the flood of cliché-driven headlines.
We could be wrong, but our sixth sense for media trends tells us that the issue of global water scarcity is about to get the attention it deserves through so many magazine covers, nightly news [...]

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Tags: Media · Water

How to Blog Like a Journalist. Or, Bridging the Blogger-Journalist Divide.

August 10th, 2008 by Max Gladwell · 6 Comments

There is ongoing tension between old-school reporters and new-school bloggers. What a perfect setup for this post on the principles of good storytelling.
Newspapers as we know them will soon cease to exist. The L.A. Times is the nation’s fourth-largest newspaper. Its website posted record traffic in July with 127 million page views, thanks to better [...]

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Tags: Blogs · Media

GQ: You Can’t Save the Planet

June 22nd, 2008 by Max Gladwell · 4 Comments

GQ magazine writes a green compilation feature with a skeptical tone and some pragmatic advice.
We confess that we subscribe to GQ magazine. Otherwise, we probably wouldn’t have see this article. To be clear, though, it’s not something we paid for. The subscription was part of a frequent-flier-mile exchange, where the miles were expiring. And we [...]

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Tags: Green Living · Media