Max Gladwell

If people can engage with locations through their smartphone devices, why not turn this activity into a seamless, loyalty-rewards program for businesses of all sizes? Originally posted on the MomentFeed Location Blog. PlacePop: Social Media Week LA View more presentations from Rob Reed. PlacePop is as simple and straightforward as location-based apps come. The company [...]

[Read more →]

On the disruption taking place with smartphones, location-aware applications, and the whole of location-based marketing. MomentFeed recently hosted an event for Social Media Week LA called “Location-Based Marketing: To Check-in or Not to Check-in?” Six different companies presented, which were followed by a panel discussion. The company, which was founded by Max Gladwell founder Rob Reed, also [...]

[Read more →]

In a partnership with the USC-Annenberg Innovation Lab, Think LA, and Social Media Week, MomentFeed presents… A one-of-a-kind event on the challenges and opportunities of location-based marketing: When: September 21st, 6:00pm – 9:00pm Where: University of Southern California, Davidson Conference Center (The Embassy Room), 3415 South Figueroa Street, Los Angeles, CA 90089 As consumer attention shifts [...]

[Read more →]

The upcoming Geo-Loco conference has one question for attendees: Is Location a Business or Feature? We’ll be attending the first annual Geo-Loco conference in San Francisco on July 21st of this month. The event will focus on the intersection of marketing and location-based services (LBS) such as Foursquare and Gowalla. Organizers of the event describe [...]

[Read more →]

When a business proposition tries to do too much for too many, it can tend to do very little for very few. There are a number of principles we apply in shaping business ideas, models, and strategies. We’ve written about the importance of focus in terms of marketing. It’s also essential that the model and [...]

[Read more →]