Max Gladwell

When starting a new business, we can’t emphasize enough the importance of defining your market and focusing your efforts.

Business ideas often start with simple truths that define the business opportunity. If you’re writing a plan for a sock company, it might be that everyone has feet. It implies that your market is potentially everyone. You [...]

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Zumbox delivers digital mail to physical addresses and provides a viable alternative to the good ol’ U.S. Postal Service. It saves trees, saves money, and reduces emissions. It’s also more secure.
Start-up company Zumbox entered its public beta this week, just in time for Christmas. According to the company, “Zumbox is a paperless postal service that [...]

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What the victory of Barack Obama means for the nexus of social media and green living. What it means for the ideals of Max Gladwell.
It’s now been a full week since we woke up to that momentous new day in our history. Barack Obama was elected president with 367 electoral votes and 52% of the [...]

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Max Gladwell founder Rob Reed will participate in a presentation workshop at Opportunity Green 2008.

Max Gladwell has been invited to present at the Opportunity Green conference on November 8th and 9th at UCLA. We’re honored to be participating in a workshop-style panel with esteemed colleagues Michael Leifer of SWIRL, Ben Black of New Cycle Capital, [...]

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We sit down with Green Options founder, David Anderson, to learn more about his green media empire…in the making.

Full disclosure: We guest blog for GO Media, most often on Sustainablog.org, but we have no financial interest in the company. And we receive no compensation for our work. The latter could be one of the secrets [...]

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Kiva.org empowers entrepreneurs in the first world to help lift fellow entrepreneurs out of poverty in the third world.

Who is Max Gladwell? The simple answer is that it’s an ideal. And that ideal is grounded in the principles of capitalism and entrepreneurism as primary forces in solving our most pressing social and environmental problems. Though [...]

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The ripple effect of the housing crisis is sending untold tons of valuable goods and materials to landfills. Opportunities abound for eco entrepreneurs.
Southern California is one of the epicenters of the foreclosure crisis and mortgage meltdown. Thousands of families are being forced out of their homes or else they’re just walking away. As tragic as [...]

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Raz Godelnik provides salvation to an industry that wastes as much as it enlightens. Books, trees, and a blog to tie it all together.
Eco-Libris is the best kind of idea: simple. Offset every book by planting a tree, thus restoring harmony to the forests and publishing industry. We sat down with founder Raz Godelnik to [...]

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The Kiva Business 4 Business credit card makes micro-lending easy and more impactful with matching funds. Plus, a story about connecting through the social web.
The KIVA B4B BusinessCard credit card is one of a kind. It enables small business owners in the first world to make micro loans to budding entrepreneurs in the third world, [...]

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We huddle up with Dan Gill and his team to learn more about how the act of Huddling can make the world a better place.

It rhymes with cuddle and it’s not all that far removed (in a virtual sense), save for the sweating and awkward placement of one arm. Huddler is a broad, wiki-based platform [...]

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