Max Gladwell

The author of “Here Comes Everybody” rehearses the book three years prior at the TED conference. Clay Shirky’s presentation on the limits of institutionalized organizations and how they are overcome by the social web is impressive, especially considering it was three years ago.

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Charity-driven social media platform recruits bloggers in an effort to raise awareness and donations for Stand Up To Cancer (SU2C). We’ve been working with SocialVibe over the past couple months (that’s a disclosure, in case you missed it), specifically on its marketing and social media strategies. Prior to this, we blogged about SocialVibe here and [...]

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A new RSS feed resource organizes and delivers blog content without the complexities of Really Simple Syndication. We’ve sung the praises of RSS (Really Simple Syndication) before, specifically on RSS Awareness Day. It’s a fundamental tool in listening to the social web, and there are countless ways to manage RSS feeds. Subscribing to key RSS [...]

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There is ongoing tension between old-school reporters and new-school bloggers. What a perfect setup for this post on the principles of good storytelling. Newspapers as we know them will soon cease to exist. The L.A. Times is the nation’s fourth-largest newspaper. Its website posted record traffic in July with 127 million page views, thanks to [...]

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Sommer Poquette is the “sexy, sassy, and fun” blogger behind Green & Clean Mom. It’s safe to say we’re in the midst of a mom blog revolution. Several months ago, this uprising inspired us to write Hell Hath No Fury Like a Mom with a Blog. The headline set the tone as somewhat, shall we [...]

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