Max Gladwell

Scan barcodes to unlock digital content, attach content, and receive promotional offers. Welcome to the product checkin. This was originally published on the MomentFeed Location Blog. Stickybits: Social Media Week LAView more presentations from Rob Reed. Stickybits is based on a relatively simple principle: turning objects into media. The company was featured in our 10 [...]

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Location-based gaming is more than a niche activity. It’s scaling and represents a tremendous opportunity for brands to encourage deep engagement with their products and places. MyTown: Social Media Week LAView more presentations from Rob Reed. MyTown is a location-based game from parent company Booyah. The company’s founders have games like World of Warcraft to [...]

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If people can engage with locations through their smartphone devices, why not turn this activity into a seamless, loyalty-rewards program for businesses of all sizes? Originally posted on the MomentFeed Location Blog. PlacePop: Social Media Week LA View more presentations from Rob Reed. PlacePop is as simple and straightforward as location-based apps come. The company [...]

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The marketplace for check-in apps i.e. ways to network and engage locally will become much more fragmented when brands, universities, and small publishers discover DoubleDutch. This was originally published on the MomentFeed Location Blog. DoubleDutch: Social Media Week LA View more presentations from Rob Reed. The dynamics of location-based services and social networking present an [...]

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When neighbors have a seamless way to connect and share information locally, it can enable community development while leading to stronger local economies. The companies that presented at the MomentFeed location-based marketing event each had unique value propositions for consumers and marketers alike. Though each shares location as a feature, the products are all distinct in [...]

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