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Creative Citizen asks the question that needs to be asked and looks for answers in the Twittersphere.
Green has gone mainstream. It’s fashionable, marketable, and politically expedient. But it’s not reality.
There’s a lot of hype surrounding the green movement, but we’re not seeing a lot of habit. The results just aren’t materializing. Relative to the chatter, there should be much more change. Everyone is green in principle, but very few are green in practice. Why is that?
This is the question being posed by Scott Badenoch and Argam DerHartunian of Creative Citizen, a green wiki community for creative green solutions. And in no way is this question being asked rhetorically.
Scott and Argam want answers, and they intend to get them. They want answers from green thought leaders. They want answers from green celebrities and policy makers. And they want answers from that bottomless well of knowledge and insight that we call the Twittersphere.
On Saturday, May 9th, from 7 – 10 pm PT, Creative Citizen will host The Evolution of Green live event in Santa Monica, California. We’ll be co-hosting in conjunction with Causecast, Mother Nature Network, and Planet Green. It will include a live video webcast, which will be hosted at Creative Citizen (as well as on Max Gladwell), complete with interviews from some of the leaders in LA’s green community.
As with many live events these days, it will also feature its own Twitter stream. This event will be unique in that Twitter will be central to asking this important question, initiating that conversation, generating answers, and voting for the best ones. What’s more, this event will introduce a new universal hashtag designation: #GreenQ
From this point forward, the #GreenQ tag will indicate that your Tweet is a question about sustainability or green living and that you’re looking for answers. It is intended as a one-of-a-kind mechanism for organizing the questions we have about green issues while providing a specific channel (via Twitter) through which to listen, respond, and engage. You’ve got questions? The Twittersphere has answers.
The first #GreenQ question will collectively ask, “How do we shift from green hype to green habit?” In other words, how does green go from principle to practice on a global scale?
The event’s mission is to launch the #GreenQ tag by sourcing answers to this question from both the live audience and the Twitter audience in real time and to encourage retweeting (voting for) the most popular responses.
If you’ll be in the LA area on May 9th and would like to attend in person, please email event [at] creativecitizen.com.
If not, then please join us online to start this important conversation. Submit your answers to the above question (How do we shift from green hype to green habit?) via Twitter starting at 7pm PT on Saturday, May 9th. Watch other answers as they stream in, and retweet your favorites. The most retweeted answer wins. Just remember to always include the hashtag #GreenQ (which is not case sensitive) in your replies and retweets.
Prior to the event, we recommend following EcoMonday and all the Tweeps that EcoMonday follows (per the #ecomonday referral hashtag). And please feel free to suggest others in the comments below (Shea Gunther style), while also indicating whether you’ll be able to attend in person or virtually.
We look forward to seeing or Tweeting you there.
7 responses so far ↓
1 nasr // May 1, 2009 at 12:44 pm
how can I add my link to your web
2 The Garden of Self Defence // May 3, 2009 at 3:46 am
The best green product is the one never consumed.
The secondary industry of so-called “green products” is just more of the same – the pathology of aggregate desire.
3 Scott // May 4, 2009 at 8:19 pm
Great idea. While I firmly believe in a top-down approach to solve the big problems, we need bottom-up demand for green mainstream solutions to modern-day living. Green should no longer be a choice in life. It should be only option.
4 Khalid // May 13, 2009 at 12:58 pm
The best green product is Water and the worst contributors to green house gases and global warming are toilet tissues. Once we (esp. Westerners) replace toilet tissues with Water, much of the demand for wood and thus deforestation will automatically go away, contributing to the saving of remaining forests on the planet.
5 Tracey Shrier // May 14, 2009 at 5:26 pm
Fantastic idea!! For too long I have thought that most things just slap “Green” on their label because it is the new buzzword and people will eat it up!
Is there a video of this even online somewhere I can check it out? Obviously I missed the event as I am just reading about it on May 14th! haha
6 Ray // May 18, 2009 at 7:07 pm
Great first up question. I think green is going through and heading to so much of what happened with organic. At the grassroots it was a great thing. Once it got into being officially defined by the government, they shot so many holes into what it meant to be organic that you can now do things most of the original organic folk find disgusting.
7 Max // Jun 4, 2009 at 4:56 pm
Those of us who have been “green” for some time are feeling mixed emotions. On one hand, we’re glad more people are starting to “get it.” On the other hand we’re a little resentful. We’ve fought so long off in the boonies by ourselves, labeled as tree huggers, radicals, eco-nut jobs, etc.; we have come to think of ourselves as martyrs for the cause. I for one am glad that more people are joining in the effort to save our environment. Sure, not everyone will be as committed to the cause as …let’s say some of us are, but the fact that they are doing something, for me is a step in the right direction. As consumers become more aware of their environment and how we can all incorporate green living into our lives, changes will occur.
Now what I’d like to see are more businesses and corporations designing products that are truly sustainable, “Cradle to Cradle” products.
To all of you who have worked so hard in the past ….thank you! To those of you just getting started…come on in the waters fine!
Max
Ensobottles.com
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