Max Gladwell

Stephen Colbert gets into bed with Big Oil and celebrates the lifting of the ban on offshore drilling with a new ad campaign.
Now that the Congressional ban on offshore drilling has been lifted, Stephen Colbert and the Prescott Oil Company wants to drill, baby, drill.
Colbert hailed the lifting of the ban as a tremendous success, [...]

[Read more →]

Hybrid Technologies hacks production cars like the MINI Cooper and re-brands them as electrified green machines.
Driving an all-electric vehicle takes some getting used to. First, you have to remember to plug it in at night. Next, you have to get over shifting and the very sensation of shifting, because there’s just one forward gear: drive. [...]

[Read more →]

Public relations has lost its meaning. Are you looking for media relations, blog relations, or consumer relations?
The business of public relations (PR) used to be simple. You hired a firm that had relationships with editors and journalists…relationships that were built through the revolving door that is media and PR. The PR firm pitches your story [...]

[Read more →]

Max Gladwell sends top thought leaders in “the nexus of social media and green living” to cover the West Coast Green conference.

We’re sending Creative Citizen co-founders Scott Badenoch and Argam DerHartunian to San Jose, California, to cover the West Coast Green conference and expo for Max Gladwell. West Coast Green is one of the largest [...]

[Read more →]

We have the Hybrid Technologies all-electric LiV Flash for a week of testing prior to the Alt Car Expo in Santa Monica.
Hybrid Technologies needed a place to park its all-electric Mini Cooper, otherwise known as the LiV Flash, for a week between the Emmys and Alt Car Expo. And we’re happy to oblige. Here are [...]

[Read more →]

We seek to settle the issue of what constitutes blogging versus journalism once and for all. Futile? Probably.

Through our live blogging and schmoozing at the BlogWorld Expo in Las Vegas, this topic has come up a few times on panels and in conversations. We’ve already written about the blogger-journalist divide, which focused on writing style, [...]

[Read more →]

Observations and commentary on the BlogWorld Expo 2008, as it unfolds.

The the extent that Max Gladwell covers social media, we’ll be blogging the BlogWorld Expo in Las Vegas. We’ll be adding to this post throughout the next two days in a “live blog” fashion.
 

[Read more →]

Max Gladwell and Creative Citizen team up on an SEO white paper for the DIY set.
We collaborated with Creative Citizen to co-author a white paper: How blogging has democratized search engine optimization (SEO). It describes highly effective SEO practices that anyone can use without the expense of hiring an SEO firm or specialist and without [...]

[Read more →]

The Colbert Report interviews GM Vice Chairman and global warming skeptic Bob Lutz on the new 2011 Chevy Volt.

Bob Lutz is GM’s Vice Chairman and one of the world’s more high-profile global warming skeptics. Stephen Colbert invites him on the show to talk about the recently unveiled 2011 Chevy Volt. Lutz mentions that one of [...]

[Read more →]

The Daily Show with Jon Stewart calls McCain on offshore drilling double-talk and offers some comic relief for the financial crisis.
The U.S. House of Representatives passed an energy bill compromise that lifts the ban on offshore drilling. This is similar to the bill being hammered out in the Senate that we fundamentally support. Of course, [...]

[Read more →]